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DeCA
- Defense Commissary Agency
DeCA
- Defense Commissary Agency
Whether you are a veteran to European living or brand new on the
scene, understanding the European stores of the Defense Commissary
Agency (DeCA) will make your shopping a pleasure.
The grocery shopping experience you were accustomed to in the states
will give you different expectations in Europe. Likewise, what you
find in Europe can differ greatly depending upon where you are stationed.
If you've been listening to your uncle or dad who was stationed
here in 1970, we can easily say these are definitely not your father's
commissary. DeCA Europe has come a long, long way since then.
There are 60 commissaries in 10 countries: Germany, Netherlands,
Belgium, United Kingdom, Turkey, Italy, Spain, Portugal, Egypt and
Saudi Arabia. The region supplies six of the Navy’s NEXMARTS
in the Mediterranean and three in England and supports a wide variety
of American embassies throughout Europe.
It ships merchandise from three distribution or cold storage facilities
in Germany and the United Kingdom. The European Region headquarters
is located near Ramstein and Vogelweh, Germany. For easier oversight,
there are five zones named Bamberg, Ramstein, Wiesbaden, United
Kingdom and Mediterranean, each with a manager overseeing the stores
in that area.
Most American military families are stationed in Germany and, accordingly,
the vast majority of commissaries are there as well. Stores range
in size from little McCully Barracks with one checkout to Europe's
largest at Ramstein Air Base with a seven-day operation featuring
17 checkouts and over 31,000 square feet of retail space. While
the largest stores are open seven days a week, hours differ according
to size, sales and community needs. No commissary is opened 24 hours
a day and midnight shopping is definitely out.
You can expect the highest in-stock performance ever maintained
in European commissaries (higher even than stateside) and, depending
upon the size store, an impressive variety of up-to-date products
straight from the states. You can expect a much shorter delay between
introduction in the U.S. and addition of the item in Europe. A team
of professional merchandisers work extremely hard to make shopping
interesting, but don't expect to see an abundance of U.S. regional
specialties like your favorite mom and pop BBQ sauce from Little
Town, Ohio. DeCA just doesn't have the shelf space and little companies
like that don't have the ability to ship overseas.
In all European commissaries you will find vacuum-packed USDA Choice
American beef and European pork. With the many "mad cow"
concerns throughout Europe these days, DeCA clearly posts the source
of beef in all stores and advertises it in as many ways as possible.
The chicken is high-quality European product. You'll find some frozen
seafood, but only a few fresh fish markets in the larger commissaries.
A number of stores have Pasta Cafes, Bistros, and Ye Olde Butcher
Shoppes. Special orders from custom meat cuts, to cakes, party trays
and more are available at many locations.
Best Value Item low, low prices are available at every store. There
are a number of brand new stores, including Garmisch, Germany, which
opened in May 2002, and Sigonella, Italy. Many stores have been
renovated.
In a further effort to improve service, DeCA's European Region
has its own Consumer Advocate to give customers a specific contact
for their questions, comments and concerns. She's Kay Blakley, who
has a background in home economics, food and consumer service.
DeCA shoppers have a number of ways of making their comments known.
Patron Communication Cards and Your Action Line cards are available
in every store for submitting written comments either to the store
managers or to region headquarters. Shoppers can also find commissary
information and ask questions on DeCA HQ's web page at www.commissaries.com
or can call in Germany DSN489-7044. DeCA's number one goal is to
satisfy the customer. If you're not happy, tell them. If you're
happy tell everyone else!
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