The Getting Around guides are the most comprehensive and useful available to the U.S. Military in Europe. They are digest-size (A5) manuals printed in full color on durable glossy paper, each containing dozens of pages of essential, up-to-date and valuable information. They are handy, comprehensive, easy to use, and widely circulated through carefully selected distribution points. They will be used as reference sources for an entire year. In 2003, the Air Force, Army and the Kaiserslautern Military Community - all with substantial numbers of military/civilian personnel in Europe - will each have a separate guide.

Getting Around in USAREUR
US Army Europe - Circulation 55,000 - Issue Date: June 2003

A complete guide to all the installations and services in USAREUR (U.S. Army Europe). The most effective way to deliver your message to the soldiers, family members and civilian personnel of USAREUR. A no-nonsense guide that will be a valuable source of information for those currently assigned to or awaiting orders for duty in USAREUR.
Editorial

Readership
The magazine will reach over 100,000 members of the USAREUR community. Readers will include single soldiers, married servicemen/servicewomen and DoD civilians, as well as spouses and other family members.
Distribution
Primary distribution will be through USAREUR Army Community Services offices. (Many of these copies will be sent in welcoming and orientation packages to soldiers in the United States who have orders for posts in USAREUR.) Copies will also be sent to public affairs offices, recruiting commands, Army & Air Force Exchange (AAFES) centers and other command organizations for redistribution.

Getting Around in USAFE
US Air Forces in Europe - Circulation 25,000 - Issue Date: July 2003

A complete guide to all the installations and services in USAFE (U.S. Air Forces in Europe). The most effective way to deliver your message to the airmen, family members and civilian personnel of USAFE. A no-nonsense guide that will be a valuable source of information for those currently assigned to or awaiting orders for duty in USAFE.
Editorial

Readership
The magazine will reach over 65,000 members of the USAFE community. Readers will include single airmen, married servicemen/servicewomen and DoD civilians, as well as spouses and other family members.
Distribution
Primary distribution will be through USAFE Family Support Centers. (Many of these copies will be sent in welcoming and orientation packages.) Copies will also be sent to public affairs offices, recruiting commands, Army & Air Force Exchange (AAFES) centers, on-base lodging and other command organizations for redistribution.

Getting Around the Gateway to Europe
Kaiserslutern Military Community - Circulation 35,000 - Issue Date: September 2003

A comprehensive and useful information guide to the Kaiserslautern military community. It is a complete guide to all the installations and services in the area and contains an extensive advertising section.
Editorial

Readership
The magazine reaches over 38,000 members of the Kaiserslautern military community. Readers include single soldiers, married servicemen/servicewomen, DoD civilians as well as spouses and other family members.
Distribution
Distribution is widespread throughout the community. Copies are given to Family Support Centers and ACS offices for distribution to newcomers. Copies are made available to PAO offices, recruiting commands, personnel offices, AAFES facilities, on-base lodging and other organizations. Copies are put in al the mailboxes in post and base housing. Additional copies are give to local area merchants for distribution.
The magazine contains an extensive advertising section with alphabetical listings divided by category. The magazine is in the A-5 format with glossy paper and is 4 color throughout.

www.gettingaround.net - the website

An interactive Internet site that contains all the editorial available in the guides plus additional information.
Editorial
Interactive maps of USAFE and USAREUR. Separate sections for AAFES, AFRC, SatoTravel, AFN, DeCA, DoDDS, APOs, Tricare, higher education, banks and credit unions, and other organizations. Also, a list of the most popular military links. Complete information on USAFE and USAREUR military communities with mileage charts, telephone listings, services and facilitiies.
Readership
With the addition of a website to the program it is now possible to reach all military members around the world, 24 hours a day.

Rates

Getting Around in USAREUR

Insertion Order: 25 April 2003
Ad Materials: 2 May 2003

Getting Around in USAFE

Insertion Order: 9 May 2002
Ad Materials: 16 May 2002

Getting Around the Gateway to Europe

Insertion Order: 8 August 2003
Ad Materials: 15 August 2003

Mechanical Requirements
Trim Size: 148mm wide x 210mm deep

Advertisement dimensions:
1/1 page 126mm wide x 185mm deep
1/2 page 126mm wide x 90mm deep
1/4 page 126mm wide x 45mm deep
1/8 page 60mm wide x 43 mm deep

Bleed page before trim: 154mm wide x 216mm deep.

Reading matter must be kept 10mm from edge of bleed area after trim.

Recommended Screen: European Standard - inside pages 48, covers 60; US Standard - inside pages 120, covers 133-150.

Materials: Digital files only. Color printouts required. Can be Pagemaker or QuarkXpress for Macintosh. Also acceptable are JPG/JPEG, TIF/TIFF, PDF and EPS files. Can be sent via e-mail or in the form of a CD-ROM or disk. Microsoft Word, Powerpoint or Publisher files are not acceptable formats. Contact publisher for details on other graphic formats.

www.gettingaround.net (per year)

Banner Ads

Storefront
(includes 500 word company descritption, logo and link)
€/US$1,250

Sponsorship
(includes Banner Ad and Storefront)
€/US$2,500

Discounts: 50% discount to advertisers who place print advertsiements in both Getting Around in USAFE and Getting Around in USAREUR.

Material: Digital material can be sent in jpeg, tiff, gif or other compatible formats. Copywriting and production services available at cost. Please contact the publisher for specific requirements.

Terms: 50% pre-payment required. Balance due 8 days after advertisement appears on the website.

Miscellaneous Terms & Conditions
a. 15% commission to recognized advertising agencies. (Does not apply to Getting Around the Gateway to Europe.)
b. 1.5% interest charge per month on accounts 60 days or more past due.
c. Contract year begins with publication month of first advertisement. If space orders are increased during the course of the contract year, discounts are granted retroactively for all advertisements published in that contract year. If less space is published than originally ordered, difference between contract rate billed and rate actually earned will be invoiced to advertiser or agency, and charges will become payable immediately upon receipt of invoice.
d. Insertion orders containing disclaimers of agency responsibility for payment are not accepted, and agencies are responsible for payment of invoices of advertising placed by them on their own behalf or on behalf of their clients. The advertiser or agency shall be liable for all legal expenses including reasonable attorney fees in the event that enforcement for nonpayment of any advertising invoices becomes necessary.
e. Rates, units of space and circulation base are subject to change without notice.
f. All orders are subject to acceptance by publisher. It shall be understood that publisher reserves the right to reject or cancel any advertising order or single advertisements.
g. Advertisements that, in the opinion of the publisher, resemble editorial matter may be identified as advertising matter without prior approval from the advertiser.
h. Proofs of advertisements before publication are sent only on written request. If proofs have been sent and no correction received by publisher by material closing time, advertisements are considered approved for printing.
i. No conditions, printed or otherwise, appearing on any advertiser's or agency's contract, order or copy instructions, which conflict with the provisions of the rate card, will be binding to the publisher.
j. Cancellations or changes in orders will not be accepted after closing date. Those received before closing date may not be considered executed unless acknowledged by the publisher.
k. Rates subject to tax (Mehrwertsteuer) if billed to a German address.
l. Legal fulfillment for either party is Trier, Germany.

For more information, contact:
Chuck Emerson * Auf der Schorr 10 * D - 54331 Pellingen * Germany * Tel +49 (0) 65 88 - 99 25 65
Fax +49 (0) 65 88 - 98 83 29 * Mobile +49 (0)1 72 6 53 47 75 * E-mail: [email protected]

Ray Fennell* Mercatorstr. 46 * D - 60316 Frankfurt * Tel +49 (0) 69 -44 25 90
Fax +49 (0) 69 -43 05 49 99 * E-mail: [email protected]